Updated Nov 1, 2023
SPF (Sender Policy Framework) is a security method that helps authenticate outgoing emails from custom domain email addresses. After you connect an email address to Dubsado, Dubsado automatically checks for an SPF record.
Having an SPF record with your domain host helps your email host recognize that any emails sent through Dubsado are legitimate. It reduces the chances of your emails ending up in spam and improves email security.
In Dubsado, the option to set up SPF only appears after you’ve already connected an email from Settings > Emails. Be sure to do that first!
SPF verification messages
There are three types of statuses that may appear in Dubsado in Settings > Emails.
Successful SPF record verifications
You may see one of two successful SPF record messages:
“You’re all set! No verification needed”
“Success! Your SPF record is verified”
Both mean that no further action is needed from you!
Your SPF record could not be verified
This error message occurs if you’re using a custom domain email address and Dubsado wasn’t able to verify that your domain host has an SPF record of that email address. To fix this, you’ll want to create an SPF record with your domain host. For instructions, please see our article on adding an SPF record.
Invalid SPF record
The existing SPF record on file with your domain provider has an error. For further assistance, please see our help article on invalid SPF records or reach out to your email and domain host.
Setting up your SPF record
To set up SPF for a custom domain email address:
Get your email host’s SPF value. If you use Google, follow Google’s article to set up SPF. If you use Microsoft, follow Microsoft’s article to set up SPF. For any other email host, search its help center for “SPF record.”
Add the value as a TXT record in your domain host’s DNS settings. Our article on adding an SPF record has steps for common domain hosts.
Return to Settings > Emails and click Verify. You can also check your record with a free lookup tool, such as MX Toolbox’s SPF record lookup or EasyDMARC’s SPF record checker. DNS changes can take up to 48 hours to take effect.
FAQ
Can I have multiple SPF records?
You can’t have multiple SPF records within your domain host’s settings page. Having multiple SPF records may result in errors or non-deliverable emails. Please see our help article on merging multiple SPF records.
My SPF record includes spf.dubsado.com or Dubsado IP addresses. Should I keep them?
No, remove them. Emails you send from Dubsado go out through your email host, so your SPF record only needs the value your email host provides. Dubsado entries aren’t needed, and some of them can cause your SPF check to fail, which makes your emails more likely to land in spam.
Check your domain host’s DNS settings and delete any of these from your SPF record:
include:spf.dubsado.coma:spf.dubsado.comip4:138.68.63.10ip4:198.199.95.53
Keep everything else, including your email host’s value. For example, v=spf1 include:_spf.google.com a:spf.dubsado.com ~all becomes v=spf1 include:_spf.google.com ~all. If Dubsado entries were the only thing in your record, replace the whole record with your email host’s SPF value.
What's the difference between an email host and a domain host?
When you have a custom domain for your website (examplewebsite.com), that domain requires a host. You may also have a custom email that you use (hello@examplewebsite.com). This custom email is maintained by your email host. Your email host might be the same as your domain host, but it might also be different. For example, your domain might be hosted by Cloudflare, while your email is hosted through Google.
Your email host will provide the SPF record value that you need to add to your domain host’s DNS settings page. If you need help, start by reaching out to the support for your domain host.
If I change domain hosts, do I need to update my SPF record?
Yes. If you move your domain to a new host, you will need to repeat the setup process with your new domain host.
I set this up but my emails are still going to spam.
Although setting up an SPF record helps reduce emails ending up in spam, spam filters change frequently and it can’t be prevented every time. See our help article for additional tips on keeping your emails out of spam.
Can you make these changes in my domain for me?
Unfortunately, Dubsado isn't able to provide additional support for setup questions specific to your domain host. Please contact your domain host directly for assistance.


